Google’s November 2023 Core Update
The new rollout, coming hot on the heels of the October core update, is accompanied by changes to Google’s review system.
Highlights
- The November core update launched on November 2nd
- Google plans continuous refinements to its review system, eliminating periodic notifications of changes.
- A comprehensive Q&A resource is available for website owners.
- Stick to SEO best practices to avoid the impact of the core update.
On November 2, 2023, Google launched its November 2023 core update, marking the fourth significant alteration to its search algorithm this year. This update continues Google’s commitment to refining its tool to improve the search experience for users and the quality of search engine results.
Continuous Refinement of the Review System
In addition to core updates, Google is planning to make continuous refinements to its review system. This shift means that Google will no longer issue periodic notifications about changes to the review system.
This emphasizes the importance of staying vigilant and adapting to these ongoing modifications, which may impact how reviews are handled on your website.
Getting Your Questions Answered
For website owners and web admins seeking more information about these updates, Google announced a comprehensive Q&A on the November 2023 core update and the upcoming reviews update on X.
Today we released the November 2023 core update. We’ll update our ranking release history page when the rollout is complete: https://t.co/hgjEkfpbA2
Related to this, we’ve posted a Q&A on Google Search updates as a refresher about how updates work: https://t.co/N5p3KsJ0ta
— Google Search Central (@googlesearchc) November 2, 2023
The resource aims to clarify issues such as:
- The frequency of Google’s core updates.
- Explain that core updates target different core systems within the ranking process.
- Provide insights into the difference between a search engine ranking update and a ranking system.
How Does It Affect the User
Google’s core updates can significantly impact your website’s visibility in search engine result pages (SERPs). As these updates are an evolving process, businesses and SEO experts need to remain patient because we have yet to experience the full impact of the October 2023 update.
The effects of the November update may come to the fore now or after the rollout is completed in roughly a week.
Maintaining a Strong Online Presence
While adapting to Google’s core updates can be challenging, focusing on maintaining and improving the quality of your website’s content remains a reliable strategy.
Adhering to established SEO best practices will help your website adapt to evolving search algorithms and ensure it continues to perform well in SERPs. By staying informed and flexible, you can successfully navigate these changes and sustain your online visibility.
