THE SEARCH BERG BLOG
Welcome to the Search Berg. Here, you'll find digital marketing insights, strategies and
some awesome examples from industry superstars.
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On-page Vs. Off-page SEO [Checklists ...
It’s important to understand the difference between on-page vs. off-page SEO because they are two separate things with separate objectives.
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Powerful PPC Advertising Trends for 2022
Ready to kick things off with PPC? Before you begin, take a closer look at the top PPC advertising trends in 2022!
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PPC Management for Small Businesses: ...
Get the most bang for your ads. PPC is your golden ticket to stellar visibility and sales. Read our guide to PPC management for small businesses!
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How to Find Link Building Opportunities
Want to rank higher on Google SERPs, turn your attention to link building! Keep reading to learn how to find link building opportunities that pay.
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PLA Marketing: Google Product Listing...
Product listing ads or PLAs offer great ROI if done right. Here are some tips and tricks to help you get the best out of PLA marketing.
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Writing Content for SEO: BeginnerR...
Need more conversions? Better rankings? Consistent growth? Turn your attention to SEO content writing. What is it, and how can it help your business?
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White Hat vs Black Hat Link Building
White hat vs black hat link building is a debate SEOs have been having for ages. Here’ an objective pro and con list of both.
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PPC B2B Lead Generation: Getting the ...
Hiring a B2B PPC agency to manage your PPC B2B lead generation can be a smart move. B2B leads are expensive, campaigns need to be managed well.
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How to Develop a Conversion-Friendly ...
Your landing page looks great but is it also converting just as well? Read how to develop a kickass conversion-friendly landing page.